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Beautiful cities where everything works like clockwork, countryside that has remained untouched for thousands of years and some of the most laid back and friendly people in Europe. Welcome to Sweden.

When you think of Sweden the first things that pop into your mind are probably Volvos, IKEA and Abba – age-old clichés, right? What you really should be thinking of are stunning lakeside vistas, never-ending forests, summers of eternal sunshine and sophisticated cities that lead the world in terms of quality of life. So, whether you’re after a romantic city break, looking to take the kids somewhere different for a summer holiday, or want to experience some of Europe’s most unspoilt countryside, have no doubt that Sweden will tick all your boxes.

Langholmen

...their very own archipelagos just waiting offshore to be explored...

Sweden’s modern and sophisticated cities make for great weekend breaks. Its vibrant capital Stockholm is spread across 14 islands and is one of the most beautifully situated cities in the world, while Gothenburg, Sweden’s biggest port, is famous for its fabulous cuisine and eclectic nightlife. And both have their very own archipelagos just waiting offshore to be explored – now how many cities can offer visitors that? Get off the beaten track and you’ll discover another side of the country. One full of lakeside resorts like Östersund, perfectly preserved medieval towns such as Visby, and hotels made completely of ice – yes we said ice!

Skiing

...this is Sweden, so expect more than 200 different ski resorts...

Summers in Sweden are surprisingly warm and involve hopping around the country’s many islands, relaxing in log cabins deep in the wooded countryside or getting to grips with the many music festivals across the country. And winters? Well this is Sweden, so expect more than 200 different ski resorts to choose from, Christmas markets galore, and to the north, the spectacular Northern Lights. And no matter whether you come in the height of summer or the depths of winter, you’ll find plenty of resorts offering up a whole host of activities from dog-sledding and white water rafting to hiking and mountaineering. In short, Sweden is a country where you’ll find plenty to do no matter what time of the year you visit.

Tips

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1/3

If you want to go to the beach while in Sweden then head to Langholmsbadet close to Stockholm. Flanked by beautiful woodland, beaches just don’t get any more picturesque.

2/3

See the Northern Lights and stay at the Icehotel, the world’s first and largest hotel made entirely of ice. Built anew each year, the hotel offers a holiday experience unlike any other.

3/3

Head 20 kilometres out of Stockholm to the Tyresta National Park and experience the true wilderness of Sweden. Perfect for walks in the forest during the summer and cross-country skiing in winter.

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